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Sales
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Three Ways to Win More Sales with AI Personality Insights
While some sellers are finding that AI tools lower response rates and drive up spam warnings, Winmo users are taking...
Marketing
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Updated July 2023: Winmo Adds Social Spending Across 5 Platforms (Interactive Tour)
In 2023, Winmo, the most widely used B2B sales intelligence tool for the advertising industry in the US and UK,...
Agency New Business
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The List of Top Agency Search Consultants and How to Reach Them
We received a plethora of inbound requests for a quick reference guide of top Ad Agency Search Consultants for North...
Marketing
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100+ US and UK Advertisers Planning in Q3 2022
Three in four marketers are increasing spending in 2022, according to a Gartner survey released this May. But, how can...
Sponsorship
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Name Image and Likeness (AKA NIL): What’s all the BUZZ about? 
For more than 150 years, college athletes have generated billions of dollars for the National Collegiate Athletic Association (NCAA) without...
Agency New Business
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Updated: How to Build a Winning New Business Referral Strategy
We work with thousands of agencies – big and small – who come to us with the same question, how...
UK
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Round-up of August’s Big UK Spenders
As brands get back to business, there were some BIG digital spend increases in August. These span across key sectors...
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How Advertisers are Adjusting to Fan-Less Sports
Today, global sports sponsorship rights-fees may fall 37% with fan-less sports. From $46.1 billion in 2019 to $28.9 billion in...
UK
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UK Movers & Shakers – June Recap
Below, check out your June recap of new marketing appointments. It is a good time to get on the radar...
Sponsorship
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Winmo & GumGum Sports Give Sponsorship Sellers an Unfair Advantage
Sales intelligence leader Winmo has teamed up with GumGum Sports, the leading AI-powered sponsorship analytics platform. Together, the companies will...
Sponsorship
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6 Brands Targeting GenZ Through eSports
Advertisers are signing up for eSports to compete for GenZ’s attention, check out the brands on our watch list. Creators...
Sponsorship
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Updated: The Art of Virtualizing Live Events
From Cannes to the Tony’s, SXSW to Coachella, thousands of live events have been canceled or postponed amidst COVID-19. Some...
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